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Seay
Seay S.r.l. Societa' Benefit | Mamacrowd

Seay

Fashion

Clothing and beachwear brand produced with recycled materials and ethical and local production sources. Through the RE3 Model, it aims for a closed circular economic system.

  • Rapidly growing turnover: €380k in 2023 equal +232% 2023 vs 2022 and CAGR (21-23) of 117%

  • Presence of the Sport Alliance/Sportler group in the corporate structure, which ensures distribution in 180+ outlets

  • Team with experience in international fashion brands among the world's best known

  • B Corp certification achieved with the highest score in Italy for a company in the textile/clothing industry

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Project

SEAY is an innovative startup, benefit company and certified B Corp that designs, manufactures and distributes sportswear and beachwear with one of the lowest environmental impact on the market and has digital technology that ensures transparency and interaction with the end customer. Thanks to the presence in the corporate structure of the Sportler / Sport Alliance group that ensures distribution in 180+ outlets, SEAY presents a growing turnover: €380k in 2023 equal to +232% 2023 vs 2022 and a CAGR (21-23) of 117%.

SUSTAINABILITY: certified, recycled and recyclable fabrics, an ethical and local production chain, Co2 offset distribution, organic and compostable packaging. SEAY also offers a "green bonus" i.e., a 20 percent refund on the newly purchased garment to all customers who decide to return a used garment of theirs that would most likely end up in a landfill if not handled differently.

SEAY has also engineered a circular system, the Re3 Model, with the goal of helping to solve the problem of unused garments. In fact, used garments collected through Model Re3 are reused - Re-use -, resold - Re-sell - or remanufactured - Re-generate - according to their aesthetic and functional condition. Through a tracking system via QR code, all customers who have delivered a used garment have the opportunity to check in real time and in total transparency, how the donated garments have been used.

TECHNOLOGY: In addition to the Re3 Model, every single SEAY garment is equipped with a DPP (digital product passport ), a real digital passport that dialogues with the end customer, allowing him or her to access key information about the garment such as the made-in, including that of the materials used, the level of recyclability, the expected life cycle of the garment itself, as well as information inherent to its care and maintenance.

As proof of the virtuous path taken, SEAY boasts the achievement of the prestigious B Corp certification with the highest score for an Italian textile company, a presence within 180 Italian stores and coverage of about 25 international countries thanks to e-commerce distribution. The presence in the corporate structure of the Sportler / Sport Alliance group guarantees SEAY privileged access to one of the most important distribution networks in the sportswear sector in Central and Southern Europe. With Sportler, in particular, a framework agreement was recently signed for the sale of products with a total value of €450,000.

SEAY wants to contribute to a change in the fashion industry by giving people the opportunity to buy clothing that truly has a reduced environmental impact, while taking care of the reuse of clothing no longer worn and abandoned in their closets.

Seay reserves the right of "liquidation preference" for all investors who join the campaign, who will therefore be reimbursed first in the event of an exit than the company's other shareholders (according to the order of preference stated in the bylaws). All conditions are published in the bylaws found in the Documents section.

Tax benefits of 30 percent apply on Seay

On the campaign is available the optional service of Rubrication free of charge for the Investor as the costs are borne by Seay.

This is a marketing communication. Equity crowdfunding investments are high-risk and could result in full or partial loss of invested capital. Please read the sheet containing key investment information before joining.

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Seay

Fashion

Closed 29/03/2024
funded

Total funding

622.548 €

Goal min 100k €

Goal max 700k €

57 investors

623% Goal min


Min order

249,90 €


Pre-Money

2,50Mln €

The information on the offer is not subject to approval by Consob. The Offering company is solely responsible for the completeness and truthfulness of the data and information provided by the latter. The investor's attention is also drawn to the fact that the investment, even indirect, through OICR or companies that invest mainly in financial instruments issued by innovative startups and SMEs is illiquid and characterised by a very high risk.
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Warnings pursuant to art. 19 para. 2
the crowdfunding services provided by Mamacrowd do not fall under the deposit guarantee scheme established in accordance with Directive 2014/49/EU; the securities and instruments eligible for crowdfunding that can be acquired through this crowdfunding platform do not fall under the investor compensation scheme established in accordance with Directive 97/9/EC.

 

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