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The first online platform to enable the recovery of waste from the sea by fishing communities.
Business model of the future: ethical, inclusive and sustainable
Success case with similar business model in the world of planting: Treedom
5.000 fishermen involved and 4M kg of waste collected by 2025
100.000 euros of B2B turnover in the first quarter of activity, without dedicated sales force
min: 250.000 €
max: 400.000 €
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Ogyre is the first online platform for the recovery of waste from the sea by fishermen. The project stems from the conviction that a virtuous and economically sustainable circle can be created to clean up the sea from the waste that threatens its ecosystem. This model makes available to those who care about the sea, individuals or companies, the dedication and commitment of those who live it and can take care of it every day, the fishermen.
Ogyre allows its users to remotely collect waste from the sea and follow online the recovery activities of the fishermen, who are paid for their activity. Each fisherman has a face and a story, and his commitment to the sea is photographed and reported on every day. This involves people and is at the same time a communication and marketing tool for companies pursuing Corporate Social Responsibility (CSR) objectives.
Waste recovery activities can be financed directly online or through collection campaigns for business partners. In addition, users can purchase useful products that are fully recycled and contain reclaimed marine plastic, directly on the site. Each purchase helps to collect a certain amount of marine waste. By using only recycled materials for its products, Ogyre contributes to the development of thecircular economy, considering what is still seen as waste as a resource. With this in mind, all products are recyclable, simplifying the disposal and future use of the secondary materials that make them up.
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