Horizon Group | Mamacrowd

SME

FidelityHouse

Adtech

Content network #1 in Italy, with 133 million sessions, developed by Horizon Group, the leading display advertising company.

Professional Investor

Professional Inv.

Goal min 250 k€

Goal max 650 k€

Total Collected

652.040 €

Investors

83

Pre-Money

6,5 Mln€

Minimum goal

250 k€

Minimum Order

499,2 €

09.08.2018

Closed


  • Project
  • Product
  • Customer Need
  • Technology
  • Market and Target
  • Customer and Traction
  • Marketing & Sales
  • Business Model
  • Competitors
  • Team
immagine copertina

Project

FidelityHouse is the flagship product of Horizon Group, an IT company active for 10 years, which in 2011 gave birth to one of the busiest networks on the Italian scene.

A project born with zero budget and become one of the main national sites: it has reached 750 million page views and received recognition from major players such as Facebook and Google.

Horizon Group is an SME with important consolidated turnover in continuous growth, which rose from € 752 thousand in 2015 to € 2.7 million in 2017.

It was included by the Financial Times in the FT1000 2018, the ranking of the best 1000 European companies for growth rate, ranking 490th in Europe and 42nd in Italy.

It operates with an innovative business model that revolutionizes advertising in the UGC (User Generated Content) sector, in a large and fast-growing market , that of Digital Advertising, which in 2017 was globally worth $230B and is estimated to reach $375B by 2021.

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FidelityHouse

The information on the offer is not subject to approval by Consob. The Offering company is solely responsible for the completeness and truthfulness of the data and information provided by the latter. The investor's attention is also drawn to the fact that the investment, even indirect, through OICR or companies that invest mainly in financial instruments issued by innovative startups and SMEs is illiquid and characterised by a very high risk.

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