Design Italian Shoes

DIS - Design Italian Shoes - is the brand that offers the fastest service in the world of customized footwear 100% Made in Italy, making the excellence of Italian craftsmanship available to the world thanks to technology.

was born with the aim of innovating the traditional sector of Made in Italy footwear, digitalizing the small craftsmanship in key industry 4.0, to propose on the market a business model DISruptive: produce footwear just-in-time in relation to specific customer demand through an omnichannel strategy.

DIS is revolutionizing a market that is now worth 68 billion dollars. The first half of 2018 closed with a turnover of €228,575 (+99% compared to 2017) and the number of active points of sale with the DIS corner increased to 50, thanks to important commercial agreements in China, Japan and South Korea. The "sales/marketing costs" ratio in Q2 2018 was 4.40 for online and 8.95 for offline. For every euro invested in marketing, we invoiced an average of 8 euros.

Thanks to the development of a proprietary technological platform, the customer can create, through the help of a photorealistic 3D configurator, his or her own personalized shoe among different models, giving rise to over 50 million different combinations. The shoes are made by the best craftsmen in the Marche region - the heart of the luxury footwear district - in just 10 days, thanks to the integration of the entire supply chain into the platform.