Parterre reaches the goal, 137% of collection

Parterre's equity crowdfunding campaign has reached 137% by collecting subscriptions for 136,876 euro. In total there are 79 participations, including the professional investor who, as per Consob regulations, covers 5% of the collection.

"The experience with crowdfunding, managed by Mamacrowd, has been higher than our expectations - says Maurizio De Gregorio, CEO and founder of Parterre - Not only because we exceeded the funding ceiling that we had set, but also for the network of new relationships that has been created with some of the new investors. With the investment we received we could give a serious boost to our business plan, with the acquisition of new B2C and B2B clients and the creation of the forecasting platform based on machine learning. I am convinced that the credit for this success is to be shared with the Mamacrowd team: their professionalism and expertise has been crucial both in the creation of the campaign and in the operational management."

Discover all the online projects on Mamacrowd and invest

Parterre is a platform that generates mobile apps dedicated to brands for a deeper knowledge of their audience thanks to the collection of precise data that can be analysed in real time. It has already been used in various sectors: from television (with the app dedicated to the popular reality show Amici di Maria de Filippi), to sport, from fashion to political elections.

Thanks to the capital raised, the Parterre team will be able to dedicate itself to the acquisition of new B2B clients and in parallel to perfecting its internal technology, and then create other vertical apps for the B2C world: a world to be explored, if we take into account that in 2015 in our country there were 24 million social accounts with access from smartphones, 84% of Italians have a mobile device and 79% access the internet every day.