10 October 2018
Martha's Cottage is the European leader in the online sale of products for weddings. A few hours after the launch it has already raised 74 thousand euros> discover the campaign and invest
Like Amazon when it started selling books online or Zalando shoes, Martha's Cottage is not just a simple e-commerce, but a company able to intercept the change of a business from traditional to digital: the wedding.
It has served over 40 thousand brides and grooms and sells products for more than 150 weddings a day in Europe. In the last two years, its turnover has grown from € 400 thousand in 2016 to € 1.1 million in 2017. In 2018 foreign turnover will be over 20%, with a projection of85% by 2020: Martha's Cottage in fact is already a leader in the French, Spanish and German markets.
The business model integrates the B2C channel with the B2B channel, which involves over 800 of the best partners and operators in the sector at a European level, and the B2B2C channel which allows business customers to buy and resell wholesale the products of the platform.
The market in which it operates is growing steadily: in the Western world € 17 billion are spent every year and 10% of the budget is dedicated to products and accessories. Martha's Cottage is part of this market, a market not yet covered by any leader.
Martha's Cottage's zero supply chain and no intermediaries offer customers the most up-to-date international trends in a single portal, as well as products that are hard to find at the best price, unbranded and customisable.
The innovative SME has already validated the business model, demonstrated scalability and achieved positive margins. Now it aims to definitively strengthen its presence in foreign markets and become an undisputed international leader.
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