The recipes and products of Italian chefs around the world

The recipes and products of Italian chefs around the world

24 May 2018





My Cooking Box makes quality Italian cuisine accessible to anyone thanks to an innovative product and process through which it offers the best recipes with ingredients prepared in the right doses and selected by professional chefs all over the world.
The company, in the first days of the campaign, has already raised 360 thousand euros from 60 investors reaching 180% overfunding compared to the required target > go to the campaign and invest in My Cooking Box

It closed 2017 with a turnover increaseof +460% compared to 2016, and currently its products are present in 48 Italian cities and in 22 nations between Europe, America and Asia. After only 4 months from the launch outside the Italian borders, the foreign market already represents 11% of the total turnover.


In this first phase of market development, the loyalty index of the first 2,000 customers has been very high: the re-order rate for companies is 30%, and 20% for the online B2C channel.

Among its partners are Amazon, Mondadori and Grana Padano; while among its excellent clients in the B2B sector are Nielsen, Kone and Fiera Milano.

The consulting giant Ernst&Young has embraced the development plan by becoming a strategic partner in an important retail project and negotiations are underway with international chains such as Harrods, El Corte Inglés, Auchan Export, Carrefour as well as with major players in the United Arab Emirates and Hong Kong for the creation of physical points around the world under the My Cooking Box brand.

my-cooking-box-successo-ecommerceThe data relating to the meal kit market, which is currently worth 10 billion dollars (with a growth of +950% in the last three years) together with a significant growth in the percentage of the world's population (currently 17%) that chooses Italian products in the catering sector, are also very interesting.

Invest in My Cooking Box, invest in a company with interesting growth rates within a rapidly expanding market.

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