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TA-DAAN 2
TA-DAAN | Mamacrowd

TA-DAAN 2

Community

Content e-commerce reference for contemporary crafts in Europe

  • Turnover 4x 2024 vs 2022, with over 10k products sold and shipped to 30 countries

  • International community with 250k+ followers and a network of 7k+ artisans

  • In 2023 it raised on Mamacrowd 800k+€ (4x the initial goal)

  • Transaction aimed at acquiring a B2B platform of artisan brands

SME

SIM

LP

    Abstract
    Team and Shareholders
    Market and Target
    Business Model
    Financial projections
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Abstract

TA-DAAN was born from the desire of the 4 co-founders Roberta, Sara, Costanza and Valeria to celebrate contemporary European craftsmanship through a platform that combines storytelling and online shopping. The idea takes shape to give voice and visibility to local creators who often lack the skills to emerge in digital markets. The long-term vision is to create a bridge between artisans and consumers, mainly millennials, who seek unique and sustainable products.

The company operates a platform that integrates editorial content and an engaging shopping experience, enabling artisans to reach new markets without the operational complexities. The target market is growing, and TA-DAAN offers handcrafted products from more than 300 artisans from 10 European countries. The dropshipping-based business model and a strong social identity are the pillars of their success. With revenues composed of 60 percent from marketplaces and 40 percent from branded content, the company has already raised capital from business angels and institutional investors and plans further expansion into the B2B sector through astrategic acquisition.

TA-DAAN has currently been registered in the Special Register of Innovative Start-ups for more than five years and, in line with its path of growth and consolidation of innovation, has applied to the Chamber of Commerce to become an Innovative SME.

On the campaign is available, for individuals, the optional service of Free Rubrication for the Investor as the costs are borne by Ta-Daan.

Ta-Daan reserves the right of "liquidation preference" for all investors who join the campaign. Investors will therefore be reimbursed first in the event of an exit than the company's other shareholders (according to the order of preference stated in the bylaws). All conditions are published in the bylaws found in the Documents section.

This is a marketing communication. Equity crowdfunding investments are high-risk and could result in total or partial loss of invested capital. Please read the sheet containing key investment information before joining.

 
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TA-DAAN 2

Community

55 days left

Total funding

409.852 €

Goal min 350k €

Goal max 800k €

43 investors

117% Goal min


Min order

250,00 €


Pre-Money

6Mln €

 94
Overall collection

This crowdfunding offering is just part of a larger investment round undertaken by the company. The company has already raised privately 350.000,00 € that are reflected in the offering counter and have been underwritten by both current shareholders and institutional investors, including Trentino Invest.

The information on the offer is not subject to approval by Consob. The Offering company is solely responsible for the completeness and truthfulness of the data and information provided by the latter. Mamacrowd does not carry out specific assessments on the actual entitlement to the tax benefits indicated. The published information derives solely from the declarations provided by the offering company. The investor's attention is also drawn to the fact that the investment, even indirect, through OICR or companies that invest mainly in financial instruments issued by innovative startups and SMEs is illiquid and characterised by a very high risk.
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Warnings pursuant to art. 19 para. 2
the crowdfunding services provided by Mamacrowd do not fall under the deposit guarantee scheme established in accordance with Directive 2014/49/EU; the securities and instruments eligible for crowdfunding that can be acquired through this crowdfunding platform do not fall under the investor compensation scheme established in accordance with Directive 97/9/EC.

 

© 2025 Mamacrowd Srl a company of Azimut Group - VAT number IT07464370969 - Via Timavo 34, 20124 MI - SC € 95.417,54 fully paid up - Crowdfunding service provider authorised by resolution No. 22876 of 08/11/2023

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