Maid Service | Mamacrowd

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Innov SME

Maid for a day


Professional home services for the large short term rental market, both B2B and B2C.

Professional Investor

Professional Inv.

Goal min 99,9 k€

Goal max 199,8 k€

Total Collected

214.453 €




850 k€

Minimum goal

99,9 k€

Minimum Order

497,78 €



  • Project
  • Product
  • Customer Need
  • Technology
  • Market and Target
  • Customer and Traction
  • Marketing & Sales
  • Business Model
  • Competitors
  • Team
immagine copertina


Maid for a day is an innovative startup specialized in providing professional domestic services for the management of short term and private rental apartments.

Thanks to the proprietary platform equipped with a CRM automated by proprietary optimization algorithms, we are able to process multiple daily requests for intervention coming both from rental management agencies for the management of cleaning, linen service and check-in service, and from private individuals for their domestic cleaning with great professionalism and expertise.

Maid for a day has just concluded the test of the service on Turin, validating both the value proposition during 2016 and the logistics system in 2017. The test was totally self-funded by the startup through an initial turnover that allowed it to reach a technical break-even point right from the start. In just over a year of activity we have already closed in profit with a turnover of 170 thousand euros and a growth of +140% (2017 on 2016) and a trend that confirms an organic growth trend 2x on 2018. This has been possible thanks to contracts with local rental management agencies, such as Welcome home, Kstay and My personal Host, but also some already present throughout the country, such as Sweet Guest and CleanBnb.

Since its launch in July 2016, through a strategy of B2b customer acquisition through partners, it has reached a pool of 140 homes under management in the city of Turin alone and recorded a customer retention of 92%.

Since the end of 2017, the service is also active in the city of Milan and counts more than 200 interventions in the first two months. We aim to expand throughout the B&B market in Italy, with the primary objective of becoming a leader in the cities of greatest tourist affluence such as Turin, Milan, Florence, Venice and Rome, through the network of partners already structured.


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Maid for a day

The information on the offer is not subject to approval by Consob. The Offering company is solely responsible for the completeness and truthfulness of the data and information provided by the latter. The investor's attention is also drawn to the fact that the investment, even indirect, through OICR or companies that invest mainly in financial instruments issued by innovative startups and SMEs is illiquid and characterised by a very high risk.

Warnings pursuant to Article 19(2)
crowdfunding services provided by Mamacrowd are not covered by the Deposit Guarantee Scheme established in accordance with Directive 2014/49/EU*; securities and instruments eligible for crowdfunding purposes that can be acquired through this crowdfunding platform are not covered by the Investor Compensation Scheme established in accordance with Directive 97/9/EC**.
* Directive 2014/49/EU of the European Parliament and of the Council on Deposit Guarantee Schemes.
** Directive 97/9/EC of the European Parliament and of the Council on investor-compensation schemes.


© 2023 SiamoSoci Srl a company of Azimut Group - VAT number IT07464370969 - Via Timavo 34, 20124 MI - SC € 95.417,54 fully paid up - Registr. 8, resolution 19002 of 06/08/14

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