24 June 2019
Kippy develops IOT devices based on proprietary algorithms and the most advanced localization technologies able to identify and monitor the needs of pets and provide their owners with essential information and useful tips to improve the health of their dog or cat.
Just a few days after its launch, it has already collected over €360,000 in endorsements, surpassing the halfway mark.
It closed 2018with a turnover of € 3.4 millionand a revenue growth of +95% compared to the previous year.
It can count on a consolidated partnership with Vodafone and in 2018 it sold more than 70 thousand units in over 15 European countries. In the same year, activations of subscription services increased by 369% compared to 2017.
It operates in a fast-growing global market: the pet market was worth € 109 billion in 2017 and is expected to reach € 178 billion in 2025. Numbers are also growing for the pet wearable market, which is estimated to reach $3.2 billion in 2024.
Kippy is attacking this market with a unique proposal, recently enriched with a new product, the Kippy EVO, equipped with superior features compared to the solutions offered by competitors, such as a system of personalized messages sent directly to your smartphone and a battery that lasts up to 10 days, the best performing among all those on the market.
Exceptionally, the company has decided to reserve the right of liquidation preference forall categories of shares offered on the portal. This means that the proceeds of a hypothetical liquidity event, such as an exit, will be distributed withpriority among the shareholders who participated in the capital increase object of Kippy's campaign on Mamacrowd.
All the conditions are published in the statute in the "Documents" section related to the Offer.
Warnings pursuant to Article 19(2)
crowdfunding services provided by Mamacrowd are not covered by the Deposit Guarantee Scheme established in accordance with Directive 2014/49/EU*; securities and instruments eligible for crowdfunding purposes that can be acquired through this crowdfunding platform are not covered by the Investor Compensation Scheme established in accordance with Directive 97/9/EC**.
* Directive 2014/49/EU of the European Parliament and of the Council on Deposit Guarantee Schemes.
** Directive 97/9/EC of the European Parliament and of the Council on investor-compensation schemes.
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